Emami unveils new brand identity to mark 50th anniversary
Emami Ltd on Wednesday unveiled a fresh corporate identity to mark its 50th anniversary, signifying the conglomerate's global footprint and adaptability.
Emami Vice Chairman and MD Harsha Vardhan Agarwal said the rebranding marks a pivotal step in the conglomerate's evolution.
"The new identity reflects who we are today -- rooted in heritage, powered by innovation and a global outlook," he said.
In a statement, the company said the redesigned logo retains the iconic ellipse, now evolved into a sphere to signify Emami's global footprint and adaptability.
"The stylised 'e' in the centre symbolises reinvention and continuous growth. A modernised colour palette and refined typeface aim to project confidence and forward momentum," it said.
As part of the rebranding, each of Emami's businesses will adopt a modern typeface and distinct colour derived from the new corporate design, aligning with the group's unified yet diverse identity, it added.
Emami Vice Chairman and MD Harsha Vardhan Agarwal said the rebranding marks a pivotal step in the conglomerate's evolution.
"The new identity reflects who we are today -- rooted in heritage, powered by innovation and a global outlook," he said.
In a statement, the company said the redesigned logo retains the iconic ellipse, now evolved into a sphere to signify Emami's global footprint and adaptability.
"The stylised 'e' in the centre symbolises reinvention and continuous growth. A modernised colour palette and refined typeface aim to project confidence and forward momentum," it said.
As part of the rebranding, each of Emami's businesses will adopt a modern typeface and distinct colour derived from the new corporate design, aligning with the group's unified yet diverse identity, it added.
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