Searches for Prayagraj increase 23-fold on MakeMyTrip as devotees prepare for Maha Kumbh 2025

The Maha Kumbh Mela , one of the largest and most revered spiritual gatherings in the world, is set to begin on January 13, 2025, in Prayagraj . Drawing millions of devotees from across the globe, the event is already witnessing a surge in travel interest. MakeMyTrip (MMT) has reported a 23-fold increase in searches for Prayagraj on its platform, reflecting the growing enthusiasm among pilgrims and travelers.

“Searches for Prayagraj on MakeMyTrip have surged by an extraordinary 23 times+ year-on-year as devotees from across India plan their journey to Maha Kumbh. Travel demand is particularly high during the event’s opening and closing week. As devotees seek immersive experiences closer to the heart of the Maha Kumbh, tent accommodations have witnessed strong demand. MakeMyTrip’s eight specially curated packages for the Maha Kumbh have also seen positive uptick, with families and groups making up the largest share,” said Rajesh Magow, Co-Founder & Group CEO, MakeMyTrip.

MakeMyTrip has introduced eight tailored holiday packages for the Maha Kumbh, offering flexible options that cater to various budgets and preferences. These packages have seen strong uptake among family groups and younger travelers, highlighting the diverse appeal of the event.

Interestingly, tent accommodations near the heart of the Maha Kumbh have emerged as a preferred choice for pilgrims seeking proximity to the event’s spiritual and cultural activities, claims the company.

Spanning over 45 days, the Maha Kumbh Mela is expected to welcome millions of attendees for its sacred bathing rituals, spiritual discourses, and cultural celebrations.